‘Engage temps more through a clear vision of IT’

Personal contact and building a good relationship with the flex job is important for a temp agency. But it is just as important as a temp agency to work on a lasting relationship with its IT partner.

By Paul van den Bosch

Several flex companies recognize the need for IT. Especially when you grow as a temp agency, you can no longer do everything by hand, check everything. You need to spend all your time and attention on the flex job and the customers. Because committed and captivating flex workers are now ‘key’. Volatility in this market – flex workers can easily move to the next temp agency – is the biggest battle for temp agencies.
What often happens now is that temp agencies are running very fast to get new flex workers in, while many are walking out the back door. Then you do not grow. Finding new people takes a lot more time and money than exploiting the potential you have in your home. If temp agencies can make better use of the potential of the flex jobs they have in the house, they will earn more from it than by finding new flex jobs.

IT helps to provide insight into the hidden capital. For example, by showing that a temp who now works 20 hours a week is available for 40 hours. This makes the sales potential twice as big. Data provides valuable information. As a result, you know, for example, that temps who have worked for client A a few times so often start working for client B to their satisfaction. That way, you also tie flex workers to your temp agency.

Interaction between IT and people

The importance of the consultant or recruiter should not be underestimated. This should ensure good chemistry with the flexjobber, supported by IT. Personal contact is an interaction between IT and people. Thanks to automation, the consultant has time left for personal contact. And IT helps improve bonding by facilitating a good graduate journey; for example, send an App after the first business day.
In addition to relieving, it is important that the hygiene factors are ensured by IT; the right salary, timely payment, absence, etc.

With the increasingly complex legislation, the reliability of the system is crucial. Then the intermediary does not have to deal with correcting errors or recalculating salary and the like. And then the mediator is not in recovery mode in the communication with the substitute – which costs negative energy – but in a proactive situation, in a positive conversation with the substitute. This is important for the master’s experience, but also for the employee in the temp agency itself. He goes home late in the day feeling better. And if you tie your own recruiter, you also tie the substitute.

Same vision?

It sounds good to use IT to utilize the capital you have internally, better and tie flex workers more to you, but it starts with a clear vision. Vision for the company (which markets should be served?), Which roles in the organization belong? Which processes are important? And what is the vision of IT? It determines what type of employee you need, and it again determines how you build relationships with your flex workers. It’s all about relationships. This also applies to the relationship with your IT partner. A temp agency must build on growth together with its customers, together with its flex workers and together with its IT supplier. The importance of a good relationship between the temp agency and the temp is just as important as that between the temp agency and the IT provider.

Solid base

What applies to the relationship with the flexjobber therefore also applies to the relationship with your IT partner. Go for a lasting, long-term collaboration where you keep each other on your toes. As a temp agency, do not keep running, filling gaps, looking for short-term solutions. Build from a solid foundation – then you realize real growth.

More of a partner

To build together, to invest together, to work together for growth, at all levels. Pivoton does not see itself as an IT provider, but as a partner. Because flexible companies ask us for advice and we want to help them grow further from our vision. We therefore believe in ‘standard software via tailor-made partnership’. Always based on the processes, because it comes before the product. The processes must provide a good foundation, a reliable core (salary, etc.), but around this you must be able to quickly set up processes in order to be able to react to future developments. It is not known what the market will look like in two or three years’ time, and what will happen next. But now you need to make sure you can move on.

ask why questions

The level differences in the sending country are enormous. One has set up the business processes well, the other flex company has virtually no insight into its own processes and addresses the IT supplier with ad hoc questions about acute problems. And any IT provider can answer such a specific question with an IT solution. But there has to be a step before that: why do you want it? Is it a wise choice?
For example, if a temp agency asks to connect software to their scheduling system, you as a vendor might say ‘it’s possible’, but you could also ask ‘why do you want it, what does the ideal process look like and what tools should be leading ? ‘ Then you can come up with very different choices together.

keep sharp

We ask ourselves, our customers and prospects why the question. If leads think they are best off with an all-in-one, we ask why. It often turns out that it is for convenience and not based on the question ‘what is best for my organization?’ Then we both know quickly whether we fit well or not.
Partnership also means keeping each other sharp, advising each other encouraged and unsolicited. It is not without reason that we conduct discussions with our customers on three levels; at strategic level (vision), at tactical level (what parts of your process can we make more efficient and reliable?) and at operational level (contact with people in the field). In this way, you build a lasting, long-term relationship in the common interest: the growth of the temp agency or flex company.

This article is made in collaboration with Pivoton. Paul van den Bosch is the general manager of Pivoton.

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